Asher Keddie, Woman of Worth

To launch Asher Keddie as the new Australian Woman of Worth for L’Oréal Paris, MOO produced a full campaign package built to work across announcement, product, PR and media use. One shoot, multiple deliverables, clear creative & strong coverage.

Credits

Client: L'Oréal

Director: Jono Cowan

Producer/1st AD: Jake Weatherson

Production Coordinator: Bella Svojtka

DoP: Wilson Huang

1st AC: Charlie McGowan

2nd AC: Harrison Leech

Gaffer: Corey Clement

LX Assists: Luca Muscato, Edgar Chudoba

Data/Cam Op: Warwick Jones

Sound Recordist: Brendan Muller

Photographer: Tracey Lee Hayes

Digi Op: Meryln Reuter

HMU Artist: Maria Gullace

Stylist: Jana Pokorny

BTS Photographer: Mary Gavriilidou